Magazine: Secrets of business success

Most people who start their own business do so with the aim of becoming a business success story – taking the world by storm and even winning an award or two for their innovative and amazing ideas and products.

The reality for most is that running your own company is a hard slog and the rewards can sometimes take years to materialise if not at all. However, for every business failure there is a business success story, so what makes some prosper, while others fail?